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When operating at the public sector level, coordination can get unwieldy. If you lose visibility, inaccuracies occur. The ripple effects from suboptimal solutions take time away from your day-to-day, let alone strategic planning. An organized approach to government business requires a centralized system. Meltwater is your single source of truth for marketing, PR, sales intelligence and social media.

Full data picture across media, social, UGC, influencers, business, and first-party data

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One of the biggest challenges we had was putting that all together into a comprehensive, insightful presentation that would allow us to really have a clear picture of where we are across the board, also a deeper dive into the insights from there. Previously we had numbers, but we didn't know what was behind the numbers.

Lauren Hackett

Senior Vice President Global Communications, The Economist

Join 30,000 leading companies making better informed decisions using relevant insights surfaced by the Meltwater Media Intelligence platform. Stay on top of billions of online conversations.

1. Meltwater offers its Social Listening product as a stand-alone offering if that is all you need. Sprinklr does not.

2. Sprinklr's implementation, support and training is lacking, according to users.

3. Sprinklr's Enterprise solution is much more costly and full value is hard to glean.

4. + 5. Sprinklr does not have an audience analytics nor influencer platform. Meltwater does.

6. Sprinklr's Social Listening is weak and costly; users per pay mention and pay per topic. 

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