Find out why PR, comms and marketing professionals are choosing Meltwater's all-in-one solution. 

• What are you consumers saying?
• Who is your target audience?
• What motivates them?
• How are consumer trends changing?
• Identify new revenue streams & take out the guesswork

Our team is ready to walk you through the products and services to suit your business needs and meet your KPIs. Fill out the form and our team will be in touch to organize a free demo for you and your team.

Whether you’re a CMO, head of analytics, digital/social specialist, PR consultant, brand manager, or any other marketing professional, Linkfluence arms you with the intelligence you need:

Consumer Insight

Get deep insight into consumer perceptions and behaviors instantly, whenever you need it, without waiting for expensive and time-consuming research studies.

Marketing

Our unified social data-stream gives you a single source-of-truth so you can measure campaign performance consistently across all activities and channels.

PR & Comms

Keep a constant eye on your brand reputation, easily identify your most valuable advocates, and be the first to know about any potential reputational crisis.

Brand Management

Understand how consumers view your brand and your competitors. Linkfluence gives you the complete picture of trends and opportunities in your industry.

Get rich insights into the different segments and communities talking about your brand across social media, as well as the content and influencers that inspire them.

• Audience Segmentation
• Audience-centric Social Listening
• Influencer Discovery
• Targeted Content Strategy

“Social listening through Meltwater is a really accessible way for brands to garner insights within their category. It’s cost-efficient and it helped us identify the top incremental audiences for us to capture.”

“Meltwater allows us to personalize our social media approach. Above all, it shows that the brand is interested in the customers”

“It's critical for us to be able to make decisions based on the ROI and KPIs in and around everything we're doing. With Meltwater, we’re able to track and contextualize all that, informing us of where we can do a better job and where we're already doing a great job. That's huge.”

Chloé Allègre, Social Project Manager | Domino’s Pizza France

Matt Nordby, Managing Director Communications | NASCAR

Jennifer Chang, VP of Commercial/Head of Marketing | Neuro

Understanding communities that are driving the social media conversations around topics you care about is challenging and time-consuming. Our Audience Insights reports offer an in-depth and interactive audience profiling solution.

Our social listening product lets you monitor, research and analyse content across the entire social web, with real-time and historical access to over 1.2 trillion social and editorial conversations.

• On-demand historical ad-hoc research
• Owned and earned analytics in a single view
• Topic and conversation trends analysis
• Brand, keyword or complex queries comparison
• Consumer segmentation and behavior analysis
• Custom unlimited dashboard and report building

Whatever your requirements, our suite of reporting capabilities will showcase the value and impact of your work. We have a wide range of reporting capabilities: 

• PR Insight Reports
• Digital Marketing Insight Reports
• Custom Scoring Reports
• Social Performance Reports
  
• Social Insight Reports
• Audience Insight Reports
• Custom /Bespoke Reports

Track your brand equity as it evolves in real time, instead of waiting for weekly or monthly reports. Meltwater analyzes content from a comprehensive social data stream to provide a detailed picture of your brand equity, benchmarked against your competitors

• Understand the conversation drivers for your industry
• Brand equity measurement against your competitors
• Get the full picture, quicker

Social media analytics can give you all the information you'll ever need about your competitors, helping you to stay ahead. Analyse their brand mentions to understand what consumers love and hate about them. Compare their social media marketing metrics to your own, so you can see what they're doing well and how you can evolve your own social media strategy to be more competitive. 

Making Better Informed Decisions Using Insights From Social Media Listening

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