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Meltwater’s social media reporting and analytics unlocks a full view of your social data across all channels.

• Dive into both earned & owned social media insights

• Tap into 1.2 trillion social & editorial conversations

• Understand how & why your brand is performing vs. competitors

• Predict & jump on the latest trends before anyone else

• Detect & manage brand crises

• Leverage custom dashboards & automated reports

“Social listening through Meltwater is a really accessible way for brands to garner insights within their category. It’s cost-efficient and it helped us identify the top incremental audiences for us to capture.”

“Meltwater allows us to personalize our social media approach. Above all, it shows that the brand is interested in the customers”

“It's critical for us to be able to make decisions based on the ROI and KPIs in and around everything we're doing. With Meltwater, we’re able to track and contextualize all that, informing us of where we can do a better job and where we're already doing a great job. That's huge.”

Chloé Allègre, Social Project Manager | Domino’s Pizza France

Matt Nordby, Managing Director Communications | NASCAR

Jennifer Chang, VP of Commercial/Head of Marketing | Neuro

Trendlines: Track the rate at which a topic is rising or falling in popularity over time.

Word clouds: Find the most commonly used words and phrases within a data set, to identify underlying themes within a topic.

Sentiment: Understand whether people feel positively or negatively about a specific topic, see how that sentiment changes over time, isolate positive or negative posts to analyse separately and identify the issues driving those feelings.

Emotional Analysis: Meltwater can track the presence of key emotional expressions in content, such as joy, sadness, surprise, anger, love and fear, to give you a more detailed picture of how people react to a topic.

Top Channels & Sources: Where are people talking about a particular topic the most, and how does the conversation differ on separate social media channels?

Influencers: Who are the most popular and authoritative voices in a social media discussions, and how are they driving the conversation forward?

Audience Affinities: The different audience clusters that form around any topic, what do they have in common, which brands, media channels and influencers are they interested in?

From simplifying Boolean to unlocking insights across LLMs, Meltwater ensures your teams always have access to the latest technology. That means less time managing complexity and more time driving smarter strategies and outperforming the competition.

We don’t just stop with the data. Meltwater turns raw conversations into context-rich intelligence so your team knows not just what’s happening, but why it matters. With clear and actionable insights, you can make faster decisions, seize opportunities earlier, and prove your impact with confidence.

From researching trends to running influencer activations or analyzing social campaigns, Meltwater keeps every step of your workflow in one place. That means less switching tools and more time creating impact.

Everyone claims they have the most data, but do they have the right data? Our 20+ years of domain expertise allows us to serve up the data and insights most relevant to your role and industry. Get the clearest view of your brand and market across LLMs, social, podcasts, video, images, news, reviews, and more.

Social Media & Online News

We scan more than 300,000 news sources worldwide, combining local and global perspectives. We also monitor 15+ social networks (including full access to X), along with blogs, news article comments, and product reviews.

LLMs (Large Language Models)

Discover how your brand, competitors, and industry appear across top LLMs such as ChatGPT, Gemini, Perplexity, Claude, Grok, and DeepSeek.

Print Media & Broadcast

With a trusted network of vetted global, regional, and local print monitoring partners, Meltwater ensures you receive every piece that makes it to print. For broadcast, we offer fully integrated TV and radio monitoring options and recommend the solution best suited to your region.

Podcasts

We help you monitor over 25,000 podcasts on a global scale, with the ability to add podcasts to our capture network if we aren’t covering what you need.

Discovery AI Teammate

AI Journalist Search

Sentiment & Emotion Analysis

PR Writing Teammate

Find the best-fit journalists for your story by searching with your key messages, pitch, or press release.

Quickly grasp the news most relevant to you in a daily report.

ChatGPT-powered generative AI feature that helps to write impactful media pitches and press releases quickly.

Get real time context on how your brand is perceived in online news and social with AI-assisted analysis.

AI Search Creation

Spike Discovery & Analysis

Mira Companion

Simplifies search to unlock time for more creative and strategic work.

Instantly analyze spike drivers and provides AI-powered insights, making data-driven decisions accessible to all.

Get answers to common question or set up alerts and save time with automation!

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