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Mira: Your AI Sidekick for
PR, Brand & Comms

Standard GenAI tools like ChatGPT weren’t designed for PR and Communications, but Mira AI is.
Built into Meltwater, it turns complex data and dashboards into actionable insights, all powered by and tailored to your organisation’s insights.

Click to learn more: → How your brand appears in AI search→ How Mira can help your organisation→ The power of prompts in AI→ Learn more about Mira

Trusted by Australian customers

Younger generations are skipping Google and turning to AI like ChatGPT for search. Knowing how your brand shows up in AI has never been more critical.

GenAI Lens reveals how your brand appears in AI search, what people are searching for, how they find you, and helps you shape your narrative.

By 2026, AI will shape

30% of brand perception

Get a Free GenAI Lens Report

Here’s how Mira can help your organisation

Write sharper briefs & find key voices

Simplify complex coverage into concise executive briefs and recommendations with trusted sources.

Video

SCENARIO: If Westpac wanted to connect with Gen Z on the cost of living crisis, Mira could surface insights, tailor messaging, and identify key voices.

And there's more...

Get instant insights when a crisis hits
See how your brand stacks up against competitors

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Prompt, Refine, Repeat

The power is in the prompt

Getting the most from AI starts with asking the right questions. Mira’s prompt library offers real examples and smart follow-ups to deliver accurate, actionable answers faster. And with Mira AI, your prompts and sensitive company information remain secure.

Request a Mira Demo

Learn more about Meltwater AI

The AI Advantage - Webinar

Data Safety & Ethics

Want to see Mira in action for
your organisation?

Explore top comms challenges and how AI can help you work smarter - inside and beyond Meltwater.

AI brings big opportunities but also serious responsibilities. Meltwater is committed to using it safely and fairly.

Book a strategy session with
one of our Mira experts!

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